To achieve an open, innovative mindset, Robert Kinkade, Co-Founder, CEO, Chasm Digital sets out some key steps organisations can take.
First, Robert says organisations need to go back to the ‘why’, the core purpose and what problem they are trying to solve.
"It's about getting breakthrough thinking that can solve problems and unlock new opportunities. So it’s important to start with the ‘why’," Robert says.
Second, create a minimum viable product (MVP). There is importance to the MVP concept where an organisation determines the bare minimum they need to test their thinking and assumptions, to build what they need to build, Robert notes.
Third, organisations need to celebrate both the wins and the learnings. "I heard one company CEO talking about how they have an innovation team. They don't go through lots of steering committees and they don't go through lots of bureaucracy. They've got a focused quarterly cadence.
"The CEO set the expectation that it's okay to say, we didn't win anything this quarter, but we ran these 10 experiments and this is what we learned. We now know that we don't want to focus any more attention in these areas because there's no appetite or there's no opportunity there." Robert explains.
"For larger organisations, it’s easier to put these steps in place as they have an innovation budget and the time and money to go through these cycles. Whereas if you're a startup, it's harder to implement but necessary nonetheless," Robert ends
As the aftermath of the pandemic lingers, business leaders need to take the time to understand the importance of being digitally savvy. However, a plan is not enough. To ensure digital adoption, leaders must also create an open and accepting culture within a workspace, which will set them up to be future fit and put them in a better position for digital innovation.
Watch Chasm Digital’s webinar, Get future-fit: Leverage the power of digital to transform your business, or re-invent all together
free and on demand here.